Jack LaMarche is an Associate Designer and Content Strategist at IBM iX. He graduated from the University of North Carolina at Chapel Hill with a double major in Advertising & PR and Political Science. His goal is to help others by pursuing his passions, most of which lie at the intersection of human-centered design and creative problem solving. When he’s not writing or designing, his hobbies include chess, traveling with his family and (sorry in advance) talking politics.